Jim Kean, Founder of WellnessFX on Self-Optimization, The Outdoors, and Robots

Jim Kean, Founder of WellnessFX

Howdy folks,
In today’s show, I’m very pleased to bring you the co-founder of WellnessFX, avid outdoorsman, and fellow Dartmouth grad, Jim Kean.

Jim’s particular expertise is in human health potential, performance sports, and nutrition. He founded Sapient Health Network in 1995 which became the foundation of WebMD’s consumer health business. He has worked in finance, health, and hospitality industries and worn hats as an entrepreneur, executive and a venture capitalist.

And if that doesn’t convince you that the man’s not a slouch, he’s also hiked from Mexico to Canada.

I was introduced to Jim and WellnessFX by a past guest of the show, Ashley Tudor (listen to her episode here). Turns out those folks on the west coast are doing some pretty cool stuff when it comes to self-quantification, optimizing health and performance, and reforming the health care system.

What is WellnessFX?

WellnessFX was created to help people to take charge of their health.

As the medical science frontier expands exponentially, consumers and wellness practitioners are faced with a dizzying amount of health information as well as tens of thousands of diagnostic, nutritional and supplement product choices.

WellnessFX aims to provide effective tools to help people collect, organize, manage and interpret their data so that they can make decisions that drive actual results.

Tim Ferriss, author of the 4-Hour Workweek and The 4-Hour Body, puts it well:

WellnessFX puts the power of medicine in the hands of a consumer – and is what I would build for myself to track and measure my performance.

In the show, Jim and I cover:

  • Why tracking and measuring your biomarkers of health is important
  • What is wrong with the healhcare system as it stands
  • What it’s like to hike from Mexico to Canada
  • How to set up your rockstar well care team to optimize health and performance
  • How to grow inches of pure bone from a severed limb using an implanted robot

Cool. Here’s the show:

(download link)



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  1. Another great podcast Abel. I am about to sign up but was wondering if there was a discount offer for your listeners.
    Thanks for all the hard work and great podcasts.

  2. Loved the interview Abel, but learned later that the WellnessFX service is only available in 3 states (CA, OR, WA). I realize Jim is trying to build demand for his business, but this might have been an important item for him to mention. Anything similar available for the rest of the world?

    • Hi Stephen, yes, Jim is trying to bring WellnessFX throughout the US and world. I’ve seen a number of labs that will run fairly detailed panels, but I’m not aware of any services as personalized or involved as WellnessFX. Hopefully soon!

  3. Jim talked about a natural alternative to Metformin. What was that, I could not figure out what he said or how to spell it.

    Great interview and great podcast I just discovered….

  4. I learnt a lot from your Jim Kean interview Abel. Thanks a lot. But try as I might I just cannot pick up from the audio the name of the natural product that Jim started using after Metformin to bring his glucose number right down. Would be great to know that. Thanks again.

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